WHAT IS POKE?
Poke originated from Hawaii as a snack for fishermen. The recipe was simple: raw tuna, candlenut, seaweed and limu. Today’s poke bowls have derived far from this recipe, incorporating elements from a Cesar Salad, which offers frivolous toppings that conflicts with the essence of what poke bowl is.
POKE FRANCHISE IS THRIVING!
Healthy Fast Food
THE FUTURE IS POKE
People across the U.S. are raving about poke bowls! Since 2018 there has been a 355% increase in the amount of Google Searches for poke bowls. Millennials are ushering in a movement towards dining out that supports healthier alternatives and organic ingredients. Poke bowl restaurants check off al their requirements while satisfying their taste buds. Industry statistics show that raw seafood restaurants will rake in a national combined revenue $22 billion from approximately 18,650 restaurants. With an annual growth rate of 4.8% from since 2014, all signs indicate that poke bowl concepts will become a dominant leader in the fast casual concept. The Poke Market is set to grow by $1.2 Billion During 2020-2024 at a CAGR Of 14%, this is at the top end of healthy CAGR growth rates.
Poke Restaurant Business
From 2020-2024, Poke is Poised
to Grow by $1.2 Billion
at a CAGR of 14%
Projected to Grow by 14%
71% Growth Contributed
By North American
$22 Billion
in Combined Revenue from
18,650 Raw Seafood Restaurant
